"Pricing & Access"
DirectoryUniversity uses three channels — Launchpad, Course, and Academy — with a simple scope ladder from a single lesson up to the full curriculum. Start small and go as deep as you want.
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Three Channels
Each channel stacks — every tier includes everything below it.
| Channel | What You Get |
|---|---|
| Launchpad | Downloadable tools — ebooks, checklists, journals, workbooks, SOPs, playbooks |
| Course | Everything in Launchpad + text curriculum (slides and written lessons) |
| Academy | Everything in Course + recorded Clinics + live Workshops and all live formats |
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Scope Ladder
You do not have to buy everything at once. Pick the level that matches where you are right now.
| Level | What You Get |
|---|---|
| Steps | 1 diagnostic lesson (S5 Check) — assess where you stand on a specific topic |
| Lesson | 1 full lesson — all 9 steps including the framework, exercise, and artifact |
| Module | 4 lessons — one complete module within a course |
| Course | 3 modules / 12 lessons — one complete topic from setup through mastery |
| Group | 6 courses / 72 lessons — a full focus area (e.g., Email, Delegation, Landing Pages) |
| Pillar | 6 groups / 36 courses / 432 lessons — an entire phase of business maturity |
| University | 9 pillars / 324 courses / 3,888 lessons — the full curriculum from idea to legacy |
Start with a single Step and work your way up. The Steps diagnostic gives you a taste of the teaching method and shows you exactly where you stand — no commitment required.
The deeper you go, the better the value. Each level up gives you more courses at a lower per-lesson cost.
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Launchpad Tools (Downloadable)
Launchpad products are the practical companion to the curriculum. These are downloadable tools and templates — PDFs, worksheets, and planning documents you can print, fill out, and use immediately.
| Product | What It Is |
|---|---|
| Ebooks | Course-level overview guides covering the key concepts and frameworks |
| Checklists | Step-by-step action guides based on the S5 diagnostic from each lesson |
| Journals | Reflection and tracking exercises drawn from S4 (Apply), S5 (Check), and S8 (Transform) |
| Workbooks | 12 exercises covering a full course, plus an implementation guide |
| SOPs | Standard operating procedures spanning a 6-course group — operational process documents |
| Playbooks | Full-pillar strategic game plan — your playbook for an entire phase of business growth |
| Library | All 9 playbooks combined — the complete Launchpad collection |
Learn more about Launchpad tools
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Academy Formats
Academy adds recorded and live formats on top of the Course text curriculum. Durations double at each level.
| Format | What It Is | Duration | Delivery |
|---|---|---|---|
| Clinic | Supplementary deep-dive on a tangent topic related to a course | 30 min | Recorded |
| Workshop | Core lesson content delivered live with group participation | 1 hr | Live |
| Sprint | Group-level intensive across a focus area | 2 hrs | Live |
| Challenge | Multi-day cross-cutting application across courses in a group | 4 × 1 hr | Live |
| Intensive | Full-day deep dive covering an entire pillar | 8 hrs (1 day) | Live |
| Bootcamp | Immersive multi-day program covering a full pillar | 16 hrs (2-3 days) | Live |
| Accelerator | The complete curriculum delivered live — all 9 pillars | 32 hrs (4 days) | Live |
Learn more about Academy formats
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What Each Level Includes
Steps
- 1 diagnostic lesson focused on the Check step (S5)
- Helps you assess where you stand on a specific topic
- Great for deciding whether a full course is right for you
Lesson
- All 9 steps: Hook, Frame, Walk, Apply, Check, Share, Connect, Transform, Ship
- One named framework you can apply immediately
- One concrete artifact you walk away with
Module
- 4 lessons that build on each other
- A progressive arc from introduction through application
- Lessons 1-3 are universal; Lesson 4 is directory-specific
Course
- 3 modules / 12 lessons covering one complete topic
- Takes you from setup through execution to mastery
- The right level if you know exactly which skill you need to build
Group
- 6 related courses covering a full focus area
- Example: the Email Group covers getting started, deliverability, messages, segments, sequences, and personalization
- The right level if you want to master one domain of your business
Pillar
- 36 courses spanning an entire phase of business maturity
- Example: the Foundation Pillar covers personal readiness, starting, fit, market validation, ecosystem mapping, and strategic positioning
- The right level if you want to fully build out one dimension of your business
University
- 324 courses across all 9 pillars
- The complete business-building curriculum from first idea to lasting legacy
- The right level if you are committed to building a business systematically, with no gaps
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Frequently Asked Questions
Do I get lifetime access?
Yes. All purchases include lifetime access to the content you have purchased.
Can I share my login?
No. Each purchase is for a single user. Team or organization pricing is available on request.
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Questions about pricing? Contact support at directorytoolkit.com.