Email

Fundamentals · Group 5 of 6

6 courses · part of Fundamentals (Communicate)

Email is one of six groups in the Fundamentals pillar. Each course in this group builds on the one before it.

Courses in this group

Getting started: overcome the fear, build with intention, set up and hit send

Deliverability: ensuring emails land in the inbox

Messages: crafting automated replies, onboarding sequences, and nurture emails

Segments: tag by behavior, track interactions, target with relevant campaigns

Sequences: long-tail drip campaigns and scheduled nurture over weeks and months

Personalization: dynamic and adaptive content at scale

If you're not sure which course in this group fits where you are right now, reach out — we'll help you start at the right one.