Assets

Funnels · Group 2 of 6

6 courses · part of Funnels (Diversify)

Assets is one of six groups in the Funnels pillar. Each course in this group builds on the one before it.

Courses in this group

Pipeline: tracking leads through stages

Header: headline, hookline, hero

Proposition: price, pace, performance clarity

Capture: forms, fields, CTAs, and collection mechanics

Call to action: trigger placement and framing

Thank you: post-conversion confirmation and next steps

If you're not sure which course in this group fits where you are right now, reach out — we'll help you start at the right one.