TOFU
3 A's · Pillar 5 · Group 1 · Course 2/6
Features · Flow
TOFU
3 A's · Course 2 of 6
Action guides: step-by-step checklists
How it flows
Who finds you → How they find you → What makes them stay
What you'll work through
Awareness — The channels and content that make strangers notice you
Attraction — What makes someone stop scrolling and pay attention
Action — The first micro-commitment that turns a stranger into a known visitor
Key questions answered
- How do strangers first find out I exist?
- What makes someone stop scrolling and actually pay attention to my content?
- How do I turn a visitor into a contact I can follow up with?
Where this fits
Part of the Features pillar — focused on flow. This is course 2 of 6 in this group.
Other courses in Flow:
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