Sequence

3 D's · Pillar 3 · Group 5 · Course 5/6

Fundamentals · Email

Sequence

3 D's · Course 5 of 6

Sequences: long-tail drip campaigns and scheduled nurture over weeks and months

How it flows

What story to tell over time → How to pace it → How to measure

What you'll work through

Design — Mapping the long-arc narrative your drip sequence tells over weeks or months

Drip — Spacing, timing, and cadence that keeps emails welcome, not overwhelming

Diagnostics — Open rates, click rates, and conversion data that tell you what's working

Key questions answered

  • How do I map out a drip sequence that builds momentum over weeks?
  • How do I space my emails so they feel welcome instead of overwhelming?
  • What do my open rates, click rates, and conversions tell me about my sequence?

Where this fits

Part of the Fundamentals pillar — focused on email. This is course 5 of 6 in this group.

Other courses in Email:

Need more help?

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