3 R's · Pillar 2 · Group 1 · Course 5/6
Framework · Architecture
3 R's · Course 5 of 6
Communication hub: email as the core infrastructure layer
How it flows
Why email is foundational → How to set it up → How it connects everything
What you'll work through
Role — Why email is infrastructure, not just marketing
Rig — Technical setup: domain, provider, authentication, lists, and templates
Routes — How email connects to CRM, commerce, content, and every other system
Key questions answered
- Why should I think of email as infrastructure rather than just a marketing tool?
- How do I set up email technically — domain, provider, authentication, and templates?
- How does email connect to every other system in my business?
Where this fits
Part of the Framework pillar — focused on architecture. This is course 5 of 6 in this group.
Other courses in Architecture:
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