Deliverability
3 A's · Pillar 3 · Group 5 · Course 2/6
Fundamentals · Email
Deliverability
3 A's · Course 2 of 6
Deliverability: ensuring emails land in the inbox
How it flows
How email works → What gets blocked → How to stay clean
What you'll work through
Architecture — DNS, SPF, DKIM, DMARC — the technical foundation of inbox delivery
Alerts — Spam triggers, blacklists, and reputation signals that hurt deliverability
Audits — Regular checks to monitor sender reputation and inbox placement
Key questions answered
- What technical setup do I need so my emails actually reach the inbox?
- What mistakes and signals cause my emails to land in spam?
- How do I monitor my sender reputation and catch deliverability problems early?
Where this fits
Part of the Fundamentals pillar — focused on email. This is course 2 of 6 in this group.
Other courses in Email:
Need more help?
Have a question about this course or want guidance on whether it's the right fit? Reach out — we'll point you to the right next step.