Perception
3 G's · Pillar 4 · Group 6 · Course 5/6
Funnels · Experience
Perception
3 G's · Course 5 of 6
Kickstart: go-live launch execution — flip the switch and ship it
How it flows
What you intend → What's actually happening → What needs to change
What you'll work through
Goal — Defining how you want buyers to experience and perceive your brand
Gauge — Examining how buyers actually experience your brand versus how you intend it
Gap — Closing the distance between designed experience and real-world buyer perception
Key questions answered
- What perception do you want buyers to have of your brand?
- How do your buyers actually perceive your brand right now?
- How do you close the gap between what you intend and what buyers experience?
Where this fits
Part of the Funnels pillar — focused on experience. This is course 5 of 6 in this group.
Other courses in Experience:
Need more help?
Have a question about this course or want guidance on whether it's the right fit? Reach out — we'll point you to the right next step.