ToolkitSuiteReviewsReviews — Your Review Link
Features

Reviews — Your Review Link

Understanding your custom review link and how to collect genuine customer feedback in a neutral, compliant way

Your Essential Tool for Gathering Feedback

The review link is your tool for collecting feedback from your customers. Your aim is to share this link with everyone who visits your business. It's the cornerstone of how you'll collect reviews and stay in touch with your customers.

How It Works

When your customers click on your review link, they're taken to a page that presents two clear options.

The Two Options

  • Share Your Experience Publicly — The customer can leave a public review on the platforms you've connected (Google, TripAdvisor, Yelp, and any custom links you add).
  • Contact the Business Directly — The customer can privately reach out to you with a question, concern, or feedback.

Managing Private Messages

Any messages submitted through the direct contact option appear in the reviews section of your dashboard. This gives you a way to respond to customers privately whenever they choose that path.

Customization Options

Complete Flexibility

You have the flexibility to customize every aspect of the review link to match your brand and preferences. This isn't a one-size-fits-all solution - you can tailor it exactly to your needs.

You can customize the end of your review link URL to make it more recognizable and on-brand. However, keep in mind that changing the URL means the previous URL and any QR code linked to it will no longer redirect to your review link. This means any printed materials (flyers, business cards, table tents, etc.) with the old QR code will stop working. For this reason, it is strongly recommended to finalize your custom URL before printing any materials with the QR code.

Branding Your Page

You can change your logo to make the page feel like a natural extension of your business. This helps customers recognize they're in the right place and increases trust in the review process.

Managing Review Sites

You have the option to activate or deactivate specific sites from the sites section. If you don't want to direct customers to certain platforms, simply turn them off. You can also add unlimited custom links to your review link page for any review platforms not already integrated.

Text Customization

You can customize the text on the Thank You page by opening its editor and editing titles and subtitles to match your brand voice. The rest of the text on your review link page is automatically translated based on your client's browser language, so it will display in the language they're most comfortable with.

AI Review Suggestion

When enabled, customers who don't know what to write will see a "Not sure what to write?" option on the review sites page. This opens an AI-powered form where they rate up to 5 evaluation criteria you define (e.g., Food Quality, Environment, Location) from 1 to 5, add optional comments, and hit "Generate review". The AI creates a draft based on the customer's own input that they can edit, copy, and publish on any connected review site. You can also customize the rating icon style (Stars, Hearts, Dots, or Faces) and add keywords to guide the structure of the generated content.

Advanced Options

You also have advanced options available, such as disabling branding or the requirement for personal data consent on the direct contact form.

Preview and Display Modes

Testing Before Going Live

Before you start sharing your review link with customers, you can preview it first by clicking the preview buttons. This lets you see exactly what your customers will experience when they click your link.

Kiosk Mode for In-Person Use

To make the link available in person, click on the download option and you'll see a dropdown menu with options to download the Kiosk Mode and QR Code. The Kiosk Mode is downloadable and available to print out, making it easy to set up at your business location. Once displayed, customers can scan the QR code to access your review link whenever they choose to.

Using the QR Code

The QR code is perfect for in-person situations. Display it at your checkout counter, on table tents in a restaurant, or anywhere customers naturally pause during their visit. It makes leaving a review as simple as pulling out their phone whenever they choose to.

Downloading for Marketing Materials

Alternatively, if you're looking to create some graphics for promotional materials, you can download the QR code. Use it on flyers, business cards, receipts, or any printed materials you give to customers.

Final Customization Check

Before sending review requests or displaying your QR code, ensure your review link is fully customized to represent your brand effectively. A well-designed review page increases the likelihood that customers will complete the review process.