Landscape — Terrain: Collaborators, Complementors, Competitors
3 M's · Pillar 1 · Group 4 · Course 6/6
Foundation · Market
Landscape
3 M's · Course 6 of 6
Terrain: collaborators, complementors, competitors
How it flows
Map the field → Find the gaps → Choose your position
What you'll work through
Map — Who the existing players are and what each one offers
Margins — Where the gaps, weaknesses, and underserved segments are
Move — How to position yourself relative to what already exists
Key questions answered
- Who are the existing players in my market and what are they doing?
- Where are the gaps and underserved areas my competitors are missing?
- How do I position myself to stand out from what's already in this market?
Where this fits
Course 6 of 6 in the Market group of the Foundation pillar.
Other courses in Market:
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